BBB National Programs promotes truthful, transparent, responsible advertising through self-regulation, monitoring, and enforcement.
We offer the following subscriptions to keep you up-to-date on the latest advertising trends, case decisions, and regulatory updates.
Receive monthly insights on recently released advertising law case decisions, ad law industry news, and ad law trends, and more straight to your inbox.
Each week receive all published case decisions from across BBB National Programs in your inbox. Interested in more in-depth case access? The Online Archive may be right for you.
From advertising law basics to current trends, the Ad Watchers podcast delivers everything you need to know about different types of ad claims and how to substantiate them.
Subscribe to receive invitations, updates, and information related to BBB National Programs advertising conferences, events, and free webinars.
BBB National Programs
Businesses that advertise and market their products and services need to commit to truthful and responsible advertising, allowing consumers to make informed choices and companies to build and nurture valuable consumer relationships. To learn more about our work—and to join in the effort—please check out the programs, initiatives, and resources here.